Casa Malca
Casa Malca is a luxury retreat where guests can enjoy attentive and dedicated service with maximum privacy and enter the alternative reality that art, design, and decoration can create.
Introduction:
Casa Malca is a high-end luxury retreat that offers guests a truly exceptional experience, blending attentive and dedicated service with maximum privacy. The hotel is renowned for its collection of modern artworks and sculptures by eminent artists. As the UX/UI designer for Casa Malca's website, I aimed to create a visually stunning and elevated online presence reflecting the hotel's luxurious ambiance and showcasing its unique art and design offerings.
Research & Design Approach:
To capture the essence of Casa Malca and its artistic atmosphere, extensive research and immersion into the world of luxury hospitality were conducted. Studying the aesthetics, design principles, and user-journey of high-end hotels and art-focused establishments provided inspiration and insights. With a focus on the hotel's lavishness and artistic appeal, the chosen color palette consisted primarily of shades of black, complemented by hints of white and blue. This combination was intended to evoke a sense of sophistication and elevate the overall visual experience.
Results:
The redesigned Casa Malca website captured the essence of luxury and artistry, aligning with the hotel's brand image and attracting discerning travelers seeking a unique and opulent experience. The carefully selected color scheme and typography enhanced the perception of elegance and exclusivity. The website's intuitive navigation and well-organized content provided users a seamless browsing experience, encouraging them to explore the hotel's amenities, rooms, and art collection in detail. Furthermore, the incorporation of high-quality visuals and captivating imagery showcased the hotel's magnificent artworks and sculptures, evoking a desire to experience Casa Malca firsthand. The website serves as an effective digital gateway to the hotel's world of artistic excellence, ultimately driving increased user engagement and contributing to the hotel's overall success.
Visit:
www.casamalca.com